Naa’ilah Saloojee

Range name: Belladonna

Instagram:    @naailah_s


The concept behind my range was inspired by the trend Reconstructed Legacy in which it takes inspiration from historical elements in order to create “modern designs that honours the past” (Ross, 2019a). I took the two sub-trends of the Reconstructed Legacy trend, Stately Soiree and Punk principles and combined it into one, in order to create a range that is still classically feminine that “celebrates historical details” (Ross, 2019c) yet edgy and has an anarchic and contemporary feel at the same time as stated by Ross (2019b).

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